Ken Forbes had a successful career in Real Estate when he moved to London in 2004 and in this competitive business, it was like starting again. He brought his old branding “unlocking your dreams” but felt lost in the crowd instead of Above the Crowd at Remax. Mary Sue couldn’t imagine losing Ken Forbes in any crowd as he stands 6’ 9” tall! And so began the re-branding to a personal, easily identifiable, unique branding image for Ken Forbes.
What could be better than The Real Estate Giant? ms.marketing INC. brought new marketing material with original graphic design, two Facebook contests and a new website to unveil the new and updated branding. Two years later, Ken Forbes is being approached on the street and at business functions, by strangers who exclaim “You’re the Real Estate Giant!”